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The IEPS Selling Essentials Workshop – October provided attendees with “The 9 Rules for AI Selling Effectiveness.” This interactive one-day workshop was designed for sales professionals, executives, and business leaders seeking to harness AI technologies while maintaining the human touch in selling. Participants explored practical strategies, real-world use cases, and hands-on exercises that demonstrated how to integrate AI tools into prospecting, relationship building, and closing—without losing authenticity or trust. Whether AI-curious or already leveraging emerging tools, attendees left equipped with essential rules to transform their sales approach in a rapidly evolving market. For more information, visit: https://theieps.com/