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In this session, we’ll provide an overview of how the platform works and then explore real-world military use cases focused on recruiting and retention. You’ll hear how the Army Reserve Careers Group (ARCG) and Reserve Component Career Counselors (RCCC) use Project Broadcast to:

• Increase muster attendance by more than 8x while reducing manpower requirements.
• Engage soldiers up to 180 days before separation to support re-enlistment and transition.
• Maintain relationship continuity even as recruiters rotate assignments.