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Enterprise IT has been undergoing rapid change as major industry shifts reshape customer priorities, challenge long-held assumptions, and accelerate the need for modernization. This session gave partners a clear view of these forces and showed how HPE’s Zerto and Cohesity aligned to the broader HPE Marketing Play—equipping attendees with practical, relevant talking points tied directly to customer pain points and strategic initiatives.

Rather than promoting individual products, the event highlighted how Zerto and Cohesity fit into HPE’s larger portfolio strategy and how they helped partners address the most urgent trends in virtualization, AI, and cyber resilience. Participants left with a sharper narrative, stronger positioning, and actionable insights for immediate use in customer conversations.

Key topics partners learned:

• The Great VM Reset and how Zerto supported mobility, flexibility, and cloud strategies
• How Cohesity’s GAIA unlocked Artificial Intelligence using indexed backup data
• How HPE’s Zerto strengthened security and resilience with continuous protection and rapid recovery
• How Zerto and Cohesity fit into HPE’s unified messaging for customer modernization