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The 2025 Fraud Defense Playbook outlines how GenAI is reshaping the fraud landscape, enabling more sophisticated, aggressive, and large-scale attacks. Identity theft, new account fraud, and APP scams are rising rapidly as fraudsters exploit compromised data and leverage next-gen bots. Outdated data systems leave institutions vulnerable. By applying strategic defenses like behavioral analytics and stack optimization—fraud leaders can contain the spread without burning their entire system down.