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Granicus

Driving Participation in Conservation Initiatives and Efficiency Programs


Event Date: April 22, 2025 - May 13, 2025
Hosted By: Granicus
Public power and water agencies are now promoting conservation initiatives and efficiency programs as energy and water demands grow. A strategic four-stage approach can be used in order for public utilities to boost awareness and encourage enrollment in programs and initiatives that manage energy and water use.
 
Each weekly 15-minute webinar in this series offers three tips that utilities can implement to lead customers through the full program enrollment journey. Watch this on-demand recording to discover expert insights designed to help your organization drive participation in programs that conserve resources.
 
Webinar Series
 
April 22
Stage 1: Awareness
Expanding knowledge of conservation initiatives and available programs
 
April 29
Stage 2: Trust & Consideration
Building credibility as a service provider
 
May 6
Stage 3: Decision & Action
Supporting independent completion of the enrollment process
 
May 13
Stage 4: Management & Engagement
Maintaining communication to inform customers of future opportunities and relevant resources

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